Mrs. Jasbir Bassi
A charismatic entrepreneur of remarkable wisdom and great vision, MS. Jasbir Bassi has been striving to offer a variety of innovative travelling solutions. She has been instrumental in providing these solutions for both individual and corporate clients. She has been successfully driving her venture “Car Fare Dubai” for over 25 years to new heights in the hospitality industry through intelligent planning and association with the market leaders.
Mrs. Bassi is also the recipient of the Black Swan Award for Women Empowerment 2018-2019.
Mrs. Bassi’s sharp business acumen and her distinguished methodologies combined with sharp decision- making skills have been the catalyst behind the company’s evolution as a market leader in the vehicle rental and leasing solutions in the UAE. She has set very high standards in maintaining high quality of car hire service to match the ever-demanding distinguished customer demands.
Under her exemplary leadership, the company has earned huge repute and has successfully constructed a niche market in the vehicle rental and leasing business in the UAE over the years.
Having established Car Fare Dubai as a renowned brand in the UAE, Ms. Bassi has various plans of expanding the company in the middle east as well as Asia.
Mrs. Bassi is always prepared to provide her help and support for noble causes and makes a point to take out time from her busy schedule for philanthropic activities. She is associated with the following organizations;
- DUBAI CARES – an initiative of Sheikh Mohammad to provide education to under privileged children around the world
- RASHID CENTER OF PEOPLE OF DETERMINATION
- EMIRATES ASSOCIATION OF THE VISUALLY IMPAIRED
- UNITED NATIONS REFUGEE COMMITTEE
- JYOTI SAROUP KENYA ASRA
Employees at Carfare Group look no further for any financial support and moral guidance for themselves and their families. The group made it an obligation to look after the welfare of its staff even during the pandemic. Mrs. Bassi’s compassionate nature has been helpful in the consolidation and growth of the group during various market condition and unpredictable situations.
The principles of carfare which are:
VISION: Lead the group towards innovative mobility solutions. MISSION: Sustainability and growth in par with evolving markets VALUES: Honesty and integrity emblemed in our business strategies.
are truly and strongly upheld under the efficient guidance and support of Mrs. Jasbir Bassi
GROUP COMPANIES
- MARBLE LIFE – DUBAI
2. COUNTRY INN HOTEL AND SUITES BY RADISSON – ZIKARPUR CHANDIGARH, INDIA
3. CAMBRIDGE INTERNATIONAL SCHOOL – PHAGWARA, PUNJAB, INDIA